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Our Blog

4 Tips to Strengthen Your Brand

In marketing, it seems like the word "brand" is used a lot -- the leading brand, off-brand, personal brand ... you get the picture. But there's often confusion around its meaning in business. What does it entail? Do I need to hire an expert? Branding is expensive,...

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3 Reasons Customers Leave

If you think as a small business that your main marketing goal is to attract new customers to the business. You’d be only ½ right. Any new business without a customer base will definitely need to attract new customers, this is true.  But,  for an established business,...

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Tools For Inventory Control

Buying the right inventory is a major key to the success of a Retail Store. Using the proper tools to achieve this is just as important. To control inventory, there are several buying problems that must be surmounted. The following will addressed some of these major...

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Trade Show Planning 101

Perfect timing is critical for trade show planning. Here's an exhibiting task schedule to help you stay ahead of the deadlines. When you're planning for a show of any size, the logistical details can seem overwhelming. One method of control is to develop a time line...

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Lessons From a Wholesale Club

Have you ever been to one of those “wholesale clubs” and purchased a monster-sized jar of ketchup?  Or perhaps it was peanut butter or fruit cocktail.  Whatever is was, you bought such a big jar because it seemed like such a terrific value.  But then a few months...

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